Social Media

Building an Audience for Your Brand

Building an Audience for Your Brand

Hi everyone! I haven’t written anything for a while now…I was scouring through the social networks and while I was there I made several posts named “How to build an audience” and they turned out quite successful. People made comments and some of them urged me to make a detailed post about it, so here goes… The process I described in my posts on LinkedIn has 4 stages...

Read More

How to Change Your Message and Make an Impact!

How to Change Your Message and Make an Impact!

  Since I wrote my last post Online Marketing Strategy Blueprint I got a lot of comments and requests to write a followup post that will go into more details. I will definitely do that but I couldn’t help myself the moment I saw this video. I decided to write a few words about it before I delve into more details regarding the Online marketing strategies. I am a huge fan of copywriters...

Read More

Online Marketing Strategy Blueprint

Online Marketing Strategy Blueprint

Define the mix and prepare an action plan Analyze and understand the business and the industry niche: -          Identify the goals and set up milestones -          Prepare a SWOT analysis -          Identify the target audience, find out valuable communities where they exchange information -          Create messages that will have a strong value proposition...

Read More

Introduce Your Business to LinkedIn

Introduce Your Business to LinkedIn

Generating LinkedIn Leads Generating Leads through LinkedIn involves different approaches and communication methods. Once a person is contacted then the conversation has to be taken outside of the network. This is the process of following up with connections outside of LinkedIn via email exchange or a phone call. The basics of posting and submitting information on LinkedIn include submitting...

Read More

Brand Management and Business Growth with Twitter

Brand Management and Business Growth with Twitter

Twitter is a great micro-blogging platform allowing you to post messages up to 140 characters. It all started for fun and suddenly people started using it for brainstorming purposes and other exciting activities. And like all the other networks, platforms and sites that got big the purpose of twitter evolved. Now companies like Dell are leveraging such sites to generate more revenue for their...

Read More

Lead Generation in The Social Media World

Lead Generation in The Social Media World

Lead Generation is really difficult in the days of the “Global Economic Crisis”. What all businesses now want is higher revenue and income for their business model. How can this be accomplished on the web? As a start you should find where your target audience “hangs around” on the web: - blogs - forums - social networks - other web platforms or communities The next step...

Read More